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A2 Media Studies – Music Video

Tom Johnson

Category

Production

A2 music video digipak

A2 Music Video Digipak.jpg

Here is the Digipak for our A2 Music Video done to the song ‘Easier by Mansionair’

  • Top Left – Disc
  • Top Right – Inside Cover Sleeve
  • Bottom Left – Back Cover
  • Bottom Right – Front Cover

I wanted to keep the Digipak true to the artist, therefore, I based it around their original cover art for the song which looks like this:

shareimageAs you can see both the original and our version are quite similar and is more artistic than self-promoting. In our digipak, we have included Mansionair’s logo on the inside front cover with the background being a still image from our location in which we filmed. The back cover of the digipak is the quote Mansionair released with the song to describe it. The disc contains our icon image from the music video and so does the front cover, the cover also includes Mansionair’s name and the song name on a plain black background for simplicity.

Throughout our main product and ancillary texts, we have maintained a sense of consistency using the one iconic image of the 2 actors back to back stuck in each other’s unbreakable grasp. This consistency nicely links all 3 products together to create one overall experience of the audience.

A2 Music Video- Final Product

A2 Music Video poster

Here is the poster we created as part of the ancillary texts for our main products.

A2 Music Video Poster.png

This poster shows the couple back to back as one unit which is a metaphor for the relationship ‘being one unit’ however they are merged together and it almosts looks like they are trying to break free from each others grip. This works nicely in conjunction with our music video as it sums up the video in one image. A broken relationship (Standing back to back) in which both counterparts are trying to cope (Breaking from each others grip)  You can also see some of the location in the background of the poster which gives the audience a glimpse into the music video so they can anticipate what it’s going to be about. The bold text at the top and bottom state the artist’s name and the name of the song which advertises the song as intended. The posters I analysed in the planning and research were primarily advertising a purpose for example a concert or tour however this poster is purely artistic and raises awareness for the music video itself rather than a tour or concert.

A2 Music Video- Digipak

A2 Music Video Digipak.jpg

Here is the Digipak for our A2 Music Video done to the song ‘Easier by Mansionair’

  • Top Left – Disc
  • Top Right – Inside Cover Sleeve
  • Bottom Left – Back Cover
  • Bottom Right – Front Cover

I wanted to keep the Digipak true to the artist, therefore, I based it around their original cover art for the song which looks like this:

shareimageAs you can see both the original and our version are quite similar and is more artistic than self-promoting. In our digipak, we have included Mansionair’s logo on the inside front cover with the background being a still image from our location in which we filmed. The back cover of the digipak is the quote Mansionair released with the song to describe it. The disc contains our icon image from the music video and so does the front cover, the cover also includes Mansionair’s name and the song name on a plain black background for simplicity.

Throughout our main product and ancillary texts, we have maintained a sense of consistency using the one iconic image of the 2 actors back to back stuck in each other’s unbreakable grasp. This consistency nicely links all 3 products together to create one overall experience of the audience.

Production Schedule

The following document contains a detailed production schedule, This was to help keep us on track and meet deadlines when needed. It is also intended to make the construction of our music video go smoother and make sure we stay on track.

production-schedule

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